In New Jersey, it has always been illegal for BYOB establishments to advertise that their customers could actually bring their own alcohol inside. This is one of those dumb laws that probably shouldn’t be on the books, but someone forgot to overturn it at some point. Thanks to a strip club in Atlantic City, that situation has been taken care of.
Stiletto, club within the city limits of the old school gambler’s paradise, decided that not being able to tell their patrons that they are able to bring in their own beer and wine was pretty archaic. They called up their lawyers and started filing the paperwork with the courts to help out all New Jersey businesses that were having the same problem they were.
U.S. District Court Judge Joseph H. Rodriguez wrote, “New Jersey’s statutory ban on BYOB advertising places a content-based restriction on speech that fails strict scrutiny because it is not supported by a compelling government interest…The State Defendants presented no compelling government interest for banning BYOB advertising, while permitting liquor stores and restaurants with liquor licenses to advertise on-site alcohol sales.”
So now any restaurant in the state that is BYOB can say that they are without worrying about the cops handing out tickets…even though not a lot of cops were handing out tickets.
Strip clubs have been on the forefront of fighting for the rights of their establishments for a very long time. The infamous Lusty Lady in San Francisco was one of the first to have unionized dancers (the first club to do so was actually San Diego’s Pacers). Everyone that danced at the club was given an hourly wage instead of living off of tips and minimum. Their hours were regulated and their union was able to negotiate the terms of their contracts with the owners.
Having BYOB signs up to advertise the drinking situation might seem like a tiny piece of the puzzle, but restaurants and other strip clubs all over the state are celebrating that they are finally able to put the word out. I’ve been living in Jersey for most of my life and I had zero idea that this was even a law. I think that most places just disregarded the situation and advertised anyway? I’m not sure..Maybe I never noticed that it was advertised and I was just lugging wine around with me willy nilly all over the place?
Who knows.
Everyone with a BYOB business in Jersey should be thankful to Stiletto in any case.
Here’s a Brazzers clip of Madison Ivy beating some meat in a kitchen to remind you how silly puritanical laws are:
Source: NJ101.5
Image: London Keyes in Smothered by a Stripper by Brazzers
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